Environmental education has always been challenging and often overlooked. It’s crucial to capture the audience’s attention so they don’t scroll past. In this “Carbon Neutrality Publicity Campaign”, with limited time and resources, we creatively transformed dry educational information into engaging and entertaining content. Also, by leveraging celebrity influence and well-thought-out media placement, to significantly boost impact. Let’s make learning about environmental protection fun! 🌍✨

#環境及自然保育基金資助 #ECC #環運會 #ECC1990 #大嘥鬼 #環境運動委員會 #全民識碳大行動 #衣食住行新態度 #全民識碳冇難度 #碳中和 #識碳熊心